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Key account growth of 15%

Screwfix UK

“Vecta Sales Analytics & CRM directs our sales people to the customers they should call and identifies precisely what each of those customers should also be buying from us, allowing us to maximise the value of every single call.”


Screwfix’s UK website offers 24 hour access to over 18,000 stock lines and power tools at trade prices, dispatching tens of thousands of parcels every week for next day and weekend delivery to tradesmen, and DIY enthusiasts all over the UK. With an annual turnover of over £1.3 billion, the company holds in excess of 4 million customer records all managed by the Screwfix Key Accounts Teams.

  • "Key Accounts has become a very profitable area of our business,” says Martyn Sheppard, Business Services Manager at Screwfix, “our challenge is to ensure that we continue to provide outstanding levels of customer service, whilst still focusing our people on the best revenue and margin opportunities.”
  • We use Vecta Sales Intelligence to help us sell.
  • A powerful and easy-to-use Sales Analytics & CRM solution that helps to improve sales efficiencies and sales results by automatically identifying and alerting the team of gaps in spend, link-sell opportunities and potential problems with lost or drifting customers.
  • Generates detailed information on further opportunities, prompting sales professionals to sell more proactively.

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